Ricoh Portugal is shifting its market strategy. The company is moving beyond traditional printing services to offer complete IT solutions for businesses. This transformation is led by the new commercial director: Ricardo Nascimento Ricoh Portugal Commercial Director joined the firm to speed up the growth of cloud services and cybersecurity.
These changes are part of the broader Ricoh Portugal Intelligent Work repositioning strategy 2026. This new direction is fully supported by corporate leadership, including Marcos Sanz Country Manager Ricoh Portugal commercial alignment initiatives, to create a unified IT ecosystem across the Iberian market.
What Changes for Clients
Ricoh Portugal is combining its technical divisions to help mid-market companies and small-to-medium enteprrises (SMEs) transition to digital tools.
Key Areas of the Updated Portfolio:
- Cloud Solutions (FlexiCloud): Client data is stored in two local data centers within Portugal. This ensures full data sovereignty under EU regulations.
- Process Automation: Tools like DocuWare help businesses cut manual paperwork and speed up document workflows.
- Secure Artificial Intelligence: The company is launching private AI systems that run strictly within the client's secure network to cut data leak risks.
Team Restructuring and Training
Before, the company's technical and sales specialists worked in separate silos. Now, Ricoh Portugal is merging these teams so managers can offer comprehensive, consultative IT solutions.
To support this shift, the company is actively recruiting senior profiles from the technology sector, focusing on cybersecurity and cloud computing.
IT infrastructure specialists can find open roles on the career pages of top technology companies. Meanwhile, business owners and IT directors can track the latest automation trends by attending regional industry events.
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