Mobile App Growth & Marketing by web2wave & AdQuantum

From creatives to high-converting web2app funnels: we’ll dig into the hottest growth tactics to scale your mobile apps in 2025!

For whom: founders and marketers from mobile apps in health & fitness, education, psychology, utilities, and other b2c categories looking for high-converting leads.

Agenda:

- 16:00–16:30 Dajana Velikanova - Growth Marketer and Client Partner, AdQuantum- Performance Marketing: From Creative to Conversion

- Channel-specific buying strategies- Creatives as targeting tools- Mastering the creative process, AI included

- 16:30–17:00 Igor Lyubimov - Founder and CEO, web2wave.com- Why People Buy: The Psychology of Converting web2app Funnels

- Why web funnels are now a leading growth tactic approved by Meta- Designing engaging, personal quiz flows- Increasing value perception and trust- Fixes for the most common funnel challenges

- 17:00–17:30 Free networking with Speakers with appetisers and wine

Bonus for attendees!

Get immediate results from the meetup!

+ Each guest can AI generate a free personalised web funnel inside web2wave - the funnel is ready to deploy and test immediately.+ AdQuantum will provide a free UA audit for attendees upon request.

Speakers:

- Dajana Velikanova — Growth Marketer and Client Partner at AdQuantum. Dajana helps scale mobile products through disciplined paid acquisition, creative testing, and channel-specific strategy.

- Igor Lyubimov — Founder and CEO at web2wave. Y Combinator W18 alum, founder of Edwin ai backed by Google and top VCs, scaled to 1M+ users. Builds codeless web2app funnels that convert web traffic to high-value subscribers, enable seamless web payments, bypass store fees, and keep detailed attribution.

P.S. We’ll hand-pick attendees of this meetup for a closed dinner later that day with selected leading app marketers and founders for a no-filters talks you won't hear on stage.